Don't Settle For Less
When you have a home business, the amount you earn depends entirely upon your efforts. You won't be slaving away to fill somebody else's bank account in return for a minute share of the profits you have helped to earn. Every penny of profit you generate from your home business is yours. If that's not an incentive to give a home business your very best shot, I don't know what is.
Sadly, many people who have their own small business at home settle for less than they could be earning and, in some cases, they settle for much less even though they are capable of earning extra income from their home business. These people find a way to make money at home, manage to generate some extra income and then just cruise instead of looking for more ways to make money.
When I was browsing through some forum posts about working from home recently, I was struck by two posts about making money working at home. The posts were both made by stay-at-home mothers and, although each was running a different type of home business, their situations were quite similar. The striking thing they had in common was that they were each earning about $120 per month and were not looking for ways to increase their income.
One lady who worked as an Avon rep said that she enjoyed her work and it took up very little of her time. All her extra income went into the family's vacation fund. OK, every little helps but an extra $120 a month does not really make a big difference to a family's finances. With a little extra effort, this lady could easily double her income from working from home.
One way of getting more income would be to start a completely different home business and run it alongside the Avon business. This is perfectly feasible because the Avon business only takes up a few hours each month. The other way of easily getting extra income would be for the Avon lady to offer additional products to her existing customer base.
The type of product would, of course, need to be geared to suit the type of people who make up the existing customer base. They obviously like cosmetics, so the occasional offer of upmarket perfume of luxury skin treatments could be warmly welcomed. Perhaps they would be interested in lingerie or books or environmentally safe cleaning products. If they are mothers of young childen, they could be offered items for children (eg clothing, books, educational materials or toys). These additional offers could be made by the introduction of catalogues or by way of direct sales parties (as long as you don't host these events too often).
The trick to succeeding with this is to avoid earning a reputation for being a marketing pest. Additional lines should be gradually introduced in such a way that the existing customers feel they are being offered an extra service rather than being asked to buy things. They should be made to feel that they are getting a chance to buy instead of feeling they are having something sold to them (this might sound like the same thing but there is a subtle difference).
If a person buys something from you and is satisfied with it, they become your "warm market" who will be happy to make future purchases if you offer them something they need.
Don't settle for less when you could be getting more.
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