Plug In Profit Site Guidance Notes
This guide is intended for those people who wish to start their own home based internet business but have a limited budget. These notes should be used alongside the ebook “Dotcomology” by Stone Evans
click here for FREE Download. I am also writing this guide for people with no previous internet experience so I must ask those more experienced readers to please forgive me if I seem to be stating the obvious at any time.
Before you start
I suggest you read these notes first, get your domain name registered (check the note below about domain names) and hosted by Host 4 Profit, sign up for membership of the affiliate programmes and request your free Plug In Profit Site home based business website.
Next sign up for a free autoresponder account with Get Response. Take some time to familiarise yourself with the functions of the autoresponder. If you have not used an autoresponder prior to this, practice setting up some emails and sending them to yourself. You will soon get the idea of the power of this essential marketing tool. This is the one account I would recommend upgrading straight away. With the "Pro" version autoresponder you get more features and you can load it automatically with the pre-written newsletter that comes with the Plug In Profit Site
Do not pay to have upgraded membership of any of the affiliate programmes, this can be addressed later. The only paid membership you need to take out at this stage is Empowerism. It is possible to join Empowerism for a 30 day free trial but this is a vital part of your future profits, so full membership should be taken up right from the start.
Start a spreadsheet for all your user ID’s, passwords etc (believe me, you will be surprised at how many you will end up with once you get going). Each programme should have its own secret password which should be changed regularly for security reasons.
Your customised website will normally be ready within 24 hours but it could take a day or so longer in busy times. You will be anxious to get your website and start up your business so I suggest you use the 24 hours or so to familiarise yourself with the affiliate programmes and your auto responder.
I think all this is quite enough to take in for a start but, whenever you have a spare moment, read everything about affiliate programmes and internet marketing that comes your way.
A Word About Domain Names
Most advice on this subject is that your domain name should reflect the nature of your business. Obviously this is sensible, if you are selling cat food, you would not be found in a search by many customers if you called your website Dogs R Us. However, certain words can cause problems when you mention them in emails and as emailing your list of prospects will be an important part of marketing, this is worth taking into consideration.
If you are selling books or insurance or pet food, it is fairly easy to think up a relevant domain name but it is harder when you are promoting home business opportunities. Words such as profit, money, offer, cash site, mega, rich (plus any number of others) can result in your emails being filtered out as spam. So “Huge Mega Profits R Us” might be a good name for a website but it can trip you up in other ways.
When considering the importance of matching the relevance of name to business I always think of Google!
About Plug In Profit Sites
The Plug In Profit Site was invented by Stone Evans who started his own internet business when he was in debt and built it up so successfully that he became a millionaire at an early age. Sound familiar? Yes, the “zero to hero” story is often used to promote home based business opportunities but, in this case it is a true story and Stone Evans is still actively involved with the Plug In Profit Site programme . When you start your Plug In Profit Site internet home based business you will receive free membership to the Internet Warriors Forum and you will see that Stone Evans is a forum moderator and active contributor.
If you have read about how Stone started and built up his business, you will know that to make big money quickly he “maxed out” his credit cards (he had no start up capital and was in debt). I have written this guide for people (like myself) who do not want to take on debts but are prepared to invest time and effort and a small amount of cash in order to have a successful home based business.
An integral feature of the Plug In Profit Site home based internet business opportunity is that everything can be achieved with little capital outlay or ongoing expenditure. If you have a large budget to spend on this business you will most likely succeed a lot faster than the rest of us but that is the same in any business, not just internet marketing. The rich get richer faster, I’m afraid that’s the way of the world, but we’ll get there in good time!
It is worth mentioning that the Plug In Profit Site is yours to do with as you wish (a lot of people do not realise this at first). It is not just one of those affiliate web pages that are set up with your ID code and you can’t change anything. You can change anything you want about your Plug In Profit Site: you can change the colour, the logo, you can add more affiliate programmes, advertising banners, literally anything. It is a real website and you will be the webmaster. I was pretty pleased with myself when I became a webmistress (oh, the power).
Free Membership
All of the affiliate programmes built into the Plug In Profit Site are free to join (with the exception of Empowerism), that is one of the beauties of the Plug In Profit Site concept. You will, however, be encouraged to pay to acquire upgraded membership status. The benefits of upgrading will be explained in each programme. With Traffic Swarm, for example, one of the benefits is extra advertising credits. With SFI the benefits are linked to the compensation plan.
There is no need to rush into upgrading with any programme or buying tools. If your budget is limited you need to weigh up whether to spend your home based business development budget on upgraded membership fees or other resources. With SFI you should make sure you pay to meet Executive Affiliate status as soon as possible (certainly within the first few weeks) in order to fast track you advancement within the company. You can still earn commissions as a free affiliate but they will be at a lower rate and you will need to advance to Executive Affiliate in order to start building your own team and qualifying as a Team Leader.
Additional Tools
When you start out, you will receive all sorts of offers which are very tempting. When I started with my Plug In Profit Site , I wanted to buy every tool, ebook and piece of software I saw and it was very hard to resist (between you and me, I did buy a few things which turned out not to be as good as I was expecting). If you see something which you think you simply must have, don’t buy it - bookmark the site and go back to it after a day or two. In the meantime, do a Google search to see if you can get the same thing or something similar free; you will be surprised at the amount of free stuff which is available online. Don‘t trust the advertisements for limited time offers, they will still say the same thing if you revisit the site weeks later.
The bottom line is that with your Plug In Profit Site and 30 Days To Success training, you have everything you need to succeed. When you start out, you should concentrate on using the majority of your budget for promoting your site. Anything else can be tackled later.
Ready to Start - Get Organised First
Decide upon a realistic budget and stick to it. Sometimes budgeting is as simple as putting off a leads purchase for a few days so that the money comes out of your following month’s advertising allowance.
Next I suggest you read my article about getting organised for your home based business. The article is about home based business in general but it is relevant to the Plug In Profit Site home based business opportunity and it has all the links to the various useful free things you will need. Sign up for all the things recommended in the article. In particular, don’t forget Roboform as I have a plan for you which will involve filling in a lot of forms.
Nearly Ready
First, a word about email accounts. I reckon you need two (apart from your own personal one) as a very minimum. Keep one account for all your affiliate sign ups and traffic exchange memberships etc and the other for ezine and FFA (sorry, this stands for free for all) list memberships. If you signed up for your Plug In Profit Site using your personal account, just forward copies of those emails to yourself at your new business email address and you will have all the details safely in one place. You will have some of the information on your spreadsheet but I would save the emails in folders as well as some of them will contain extra information.
You now have your domain name registered and hosting arranged. You have signed up for the Plug In Profit Site affiliate programmes. You have set up your new free email accounts, Pay Pal, Roboform etc. Now we will take a big step onwards. You will prepare to start your advertising campaign.
Time to join Profit Rally. Now if all this is new to you, this is truly a big step and it will look very confusing. Don’t worry, remember that anything can be changed, none of this is carved in stone. This is where you will start to appreciate the benefits of having Roboform and separate email accounts.
Sign up for free membership to Profit Rally. They will email you instructions for logging into your account. Read through the instructions carefully before you start to follow them. There are a few programmes which are not free to join. You can leave those for the time being, you can always go back and sign up for them at a later date if you want to. Don’t forget we are doing this to suit a limited budget. Don’t do any surfing unless you have heard from Stone that your website is functioning, otherwise any hits you earn will be lost.
Next, sign up for free membership with Adland Pro You will get free advertising here. You will also get a free internet business training course. I have upgraded my membership with Adland to get the additional advertising. The price is very low, so I suggest you note this as a possible early upgrade for the future.
Then join Search Estate for more free advertising.
I suggest adding Adland and Search Estate to your Profit Rally rotator so you will be advertising them plus Profit Rally plus your Plug In Profit Site . With free membership you are allowed to advertise up to 5 urls, so you still have a spare one. I would add SFI as the 5th url. Don‘t forget, you can always change these things later.
Go Earn Some Cash!
We arrive at the exciting day when Stone emails you to tell you your brand new customized website is ready for you. Follow the instructions, log in and check that your referral ID’s are all correct. Make sure you read over the instructions carefully.
One of Stone’s first recommendations is that you upgrade your Get Response. membership. This is not essential but it is good advice. It looks much more professional if your emails do not carry other people’s advertising and you don’t want their ads taking attention away from your business. I think the small extra expense is justified as it will enable you to create a professional image from the start.
As you work through "30 Days" remember to resist the temptation to pay for upgraded memberships or tools, you can get off to a good start by using free resources and saving your budget for the purchase of good quality leads. Apart from upgrading your autoresponder, I would suggest putting off any upgrades for a whole month. This will give you time to find your feet and get accustomed to all the temptations you will face. Remember your budget!
Now check your budget figures. So far, you will have incurred the cost of hosting, your Empowerism membership fee, your upgrade to Executive Affiliate with SFI and the Get Response fee if you have upgraded. The next thing to sort out is a monthly budget for advertising which should include a commitment for regular leads package purchases from Empowerism. (remember with Empowerism RSVP and MVP, you get your money back). You will hear it said many times that there is no point having the best website in the world if nobody sees it. This is completely true, a good consistent advertising campaign is essential.
Stone recommends paying for some leads. This is a quick way to get some action going. I can recommend joining Leaders Club. and buying leads from them They have the freshest leads available online and I have found them to be a good company. I would also recommend without a moment's hesitation the Leaders Club email 101 training course.
With your purchased leads and regular daily surfing, you have an advertising campaign in place. Now you need to follow “30 Days To Success”, remembering to stick to your budget and use free resources wherever possible. Also you should make a point of visiting the Plug In Profit Site Forum every day - this is a mine of relevant information and all the members will be willing to give you help and advice.
For Later
When you are ready to invest further cash, I can recommend Ezine Announcer as a very useful tool. In fact, I would go so far as to say it is invaluable for promoting your newsletter and submitting articles for publishing. It is far cheaper and more versatile (the announcement feature as well as submissions) than paying a company to submit your articles for you. It also has a whole year money back guarantee. I’d definitely make this my first purchase (actually, I did).
However, when you reach the stage where you are writing articles on a regular basis, you will probably want to subscribe to an article submission service. I recommend Submit YOUR Article. I have used their service for a long time now and is has proved to be excellent.
When you are ready to invest in upgraded memberships, I suggest doing it in the following order: Profit Rally, Traffic Swarm and then Adland Pro to increase your advertising (the cost of upgrading these is small). Upgrading, however, is not essential. As usual the decision has to be based on your available budget. Priority should be given to buying Empowerism leads packages and to your list building expenses.
Next, you might want to add some more free affiliate opportunities to your website. This will increase your earning potential by adding more income streams to the five already built into your Plug In Profit Site. You can check out my recommendations here and here. All these programmes have been selected to fit alongside the existing programmes and to compliment each other.
By now I think you will be ready to go solo in search of further opportunities.
Good Luck and remember, if you need any help, you can just email me anytime or ask for help at the Internet Warrior Forum.
Online Surveys
Work At Home No Fee
